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5 Steps To An Effective Book Review Strategy

5 Steps To An Effective Book Review Strategy

Reviews. Everyone wants them, but they don’t always seem to have the biggest effect on a book marketing campaign. One of the issues is that not all book review strategies are set up for success. Here are five steps to follow to ensure you run a successful book review...
The Pros and Cons of Translating your book

The Pros and Cons of Translating your book

Depending on the genre of your book, you might consider whether it’s worthwhile getting it translated into another language and therefore exposing it to a potentially much bigger audience. The world is changing rapidly and what might be a relatively small market today...
Reality Check: How to Manage Your Expectations

Reality Check: How to Manage Your Expectations

The dreamer in you may already have started to imagine a single digit place on the NY Times best seller list or a book signing where security guards have to be brought in to manage the crowds. If these thoughts are filling your head, you may want to take a step back...
Why use a tagline?

Why use a tagline?

Together with the title and cover, good taglines can in seconds influence a potential reader to pick up your book or click on its image. So if a few short words can help sell your book then it’s well worth spending time and effort to come up with a good tagline.  ...