selfpublishing.today | Design
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Choosing-the-right-paper-stock-for-your-book

Choosing the Right Paper Type For Your Book

Every stage of publishing your book requires you to make an informed decision. Choosing the right paper type is yet another important choice you will have to make as it determines the overall look of your book. Broadly speaking, paper type can be divided into two categories – uncoated and coated. Coated paper has a coating or special finish applied to the paper; uncoated does not.READ MORE

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Registering your ISBN

As an aspiring author, you may find yourself wondering what an ISBN is, what it means and how you can obtain one for your book. An ISBN is an International Standard Book Number, which is a thirteen-digit number that works to identify your book specifically against all the other titles and authors available, and all those which are yet to come. This is in an effort to streamline marketing and book use by libraries, booksellers, schools, wholesalers and others. With an ISBN, your book is able to be tracked in terms of sales and inventory control. While e-book dealers don’t necessarily require an ISBN to sell your book online, a physical bookseller will absolutely require one. Without an ISBN, you can’t expect for your book to be sold in stores at all. An ISBN is essential to the world of publishing!

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The-Importance-of-Writing-a-Great-Introduction

The Importance of Writing a Great Introduction

Savvy marketing, a killer cover and an impressive bio are all designed to capture the interest of a writer’s target market. But once potential readers have the book in their hands then the first page or so will either lure them into reading further and buying it, or they will simply return it to the shelf. A good introduction is the hook which entices the reader to want more. It piques their interest, tells them what the book is about, and what is in it for them. A poorly written introduction is unlikely to convey the book’s message or enlighten the reader to the benefits of pursuing it.  It is like sending out the written equivalent of “blah blah blah”.  READ MORE

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Merits-of-multiple-author-books

Merits of Multiple Author Books

Sometime back a friend and I lightly discussed writing a book together about a shared interest. Our goal was to write about what we had learned over the years and offer our own perspectives and commentaries on it.  Although we have yet to get down to the mechanics of writing, our enthusiasm is rekindled whenever we meet and talk about it. READ MORE

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How To Find The Right Printer For Your Book

Self-Publishing means making a lot of decisions and putting a lot of effort into your success. As a self-publishing author, you need to be constantly marketing, gauging your audience, and making yourself visible in the field. You don’t get to take a day off; you’re always writing, marketing or finding a way to take your next step. As you ship your book out to the editor, you should already be researching and considering who you’re going to trust to print your piece. Here are some tips to help you find the right printer.READ MORE

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How long should your book be?

Crunching The Numbers – How Long Should Your Book Be?

Have you ever been put off a potentially good read by the length of the book? Similarly have you dismissed a much lighter offering as probably not being informative enough?  If you have, then you will appreciate the importance of getting the length of the book right. Although this might seem to be a relatively straightforward question as an authorpreneur entering the field of self-publishing there are a few things to be aware of:READ MORE

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hardcover-or-paperback

Deciding between a hardcover or paperback book cover

Hard or soft sell? Choosing your book cover

A substantial heavyweight that needs its own table or a frequent flyer that fits easily into cabin baggage? Your choice of a hard or paperback book cover will largely be determined by cost, print run and genre. Before making a final decision, however, do your research. Go to bookstores and libraries and browse online sellers. See what other publications in your genre tend to favour. Always keep your target market in mind and how you want to project yourself as a writer. Is your work geared towards a smaller, more select audience willing to pay a premium or is your focus on mass market appeal? READ MORE

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why you need a good author bio

Bragging Rights – Why You Need A Good Author Bio

Your book is written. The result of months of effort has finally come to fruition. For most authors their main focus is the work between the front and back cover. But in order to connect you with the subject of your book and hopefully your target market, you will need a bio. Don’t underestimate its importance. Your bio will often determine whether people proceed to even skim through your book, let alone buy it.
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WHAT'S IN AN INDEX

What’s in an index: A Message to Authors

The book is finished and is ready for the press. It has an elegant layout and a beautiful cover, it has survived numerous revisions and the criticism of reviewers. It looks perfect, but at this final stage of production, an editor asks about one more thing: an index. This may come as a surprise, as most authors know very little about indexing. They are unsure about the value of an index, and are reluctant to add it to their books, especially when they learn that it comes with a price tag. Below are a few reasons to give an index a second chance.
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