Top Reasons to Outsource Your Editing

When it comes to publishing your work, there are some places where you may already be planning to outsource before you send your book to the presses. You may already know that your layout, graphic design and advertising would be best left to professionals, but what...

Writing For Your Audience

Identifying your audience as a writer is often a challenging part of the job. While it may be tempting to overlook this detail and write your piece without an audience in mind, the tone of your writing can vastly differ depending on your reader. Understanding your...

The Importance of Writing a Great Introduction

Savvy marketing, a killer cover and an impressive bio are all designed to capture the interest of a writer’s target market. But once potential readers have the book in their hands then the first page or so will either lure them into reading further and buying it, or...

Building an Engaged Audience for Your Writing

Before your book is ever ready for the presses, especially when you’re considering self-publishing, there’s a fair amount of legwork that has to be done. I’m not talking about the time it’s going to take you to ensure that your book is well-written and that you’re...