Self-Publishing means making a lot of decisions and putting a lot of effort into your success. As a self-publishing author, you need to be constantly marketing, gauging your audience, and making yourself visible in the field. You don’t get to take a day off; you’re always writing, marketing or finding a way to take your next step. As you ship your book out to the editor, you should already be researching and considering who you’re going to trust to print your piece. Here are some tips to help you find the right printer.
Tap into Your Network
If you’ve built a network of authors that you trust, now would be a good time to send out an email asking for their feelings on printers they’ve used. Reaching out in this way will surely get you a shortlist of great printers, as well as a few that you’ll want to avoid.
Create a List of Questions
When you’ve put together your shortlist of printers, draft a number of questions that you will send to each printer. Don’t be shy! Ask for quotes on price, references and testimonials if you want to. Send them a ‘reply by’ date, and then wait to read the responses.
Make Sure They’re Accessible
You don’t necessarily need your printer to be at your beck and call, but you are going to want to get in touch when you need to. Your printer should be easily accessible via phone or email, and should get back to you quickly and with great interest.
Pick a Book Printer Specifically
Book printers are well-versed at their field. Don’t try to cut corners by hiring a printer with no book printing experience at a lower price. This step is one of the most important of your journey, so take it seriously and put the proper emphasis on it; select a book printer who knows books.
Trust Your Gut
When it comes time to make a decision about your book printer, there are plenty of factors to consider. Don’t write off your gut feeling; listen to your heart when it speaks to you. You want to find a printer who can not only complete the task, but one who also makes your book a priority. You need printing to be as important to them as writing is to you.