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ARE-YOU-READY-TO-START-YOUR-MARKETING-&-PR-STRATEGY?

Are You Ready To Start Your Marketing & PR Strategy?

I don’t have to tell you that marketing and Public Relations (AKA PR) can make or break your book launch (and long-term sales). If you’re not actively trying to connect with your target audience in meaningful ways, then it will be hard for you to grow your fan base. In a perfect world, your readers would come to you, but with so much other noise out there, you need to meet them at least half way to ensure they can find you.

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The-Benefits-of-Public-Speaking-for-Authorpreneurs

The Benefits of Public Speaking for Authorpreneurs

As an authorpreneur it is easy to get caught up in the digital web of social media and technology platforms.  They are, of course, great marketing tools and can bring about huge benefits. But remember that, no matter what your genre, the best marketing tool is yourself. And that means that you have to be prepared to speak publicly about yourself and your work.READ MORE

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why you need a good author bio

Bragging Rights – Why You Need A Good Author Bio

Your book is written. The result of months of effort has finally come to fruition. For most authors their main focus is the work between the front and back cover. But in order to connect you with the subject of your book and hopefully your target market, you will need a bio. Don’t underestimate its importance. Your bio will often determine whether people proceed to even skim through your book, let alone buy it.
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