The Rise of the Authorpreneur

The Urban Dictionary defines an authorpreneur as being “an author who creates a written product, participates in creating their own brand, and actively promotes that brand through a variety of outlets.” There has never been a better time to be an authorpreneur....

What to Bring to Your Author Signing or Tradeshow

Have you already had an author signing? Are you at a tradeshow selling your book? Do you have everything you need to make your table/booth look its best? Here are some tips and ideas of what you need at a tradeshow. Being an author is as much of a brand as a company....

Book Marketing: Quality Beats Quantity

It’s no secret that to get people to buy your book once you have published is to tell them about it. But with so much noise going on in terms of advertising, social media, entertainment, news, etc., how do you stand out without becoming part of a huge “wall of sound”?...

What Every Writer Should Know About Galley Copies

You might think that the term ‘galley’ is simply a boating term, but you don’t have to grab an oar to launch yourself towards success in your writing career. A galley copy of your book is a copy intended to give away for free. Galley copies are also...

Hiring Support When Self-Publishing

Once you’ve decided to self publish, it’s important to sit down and decide which aspects of your book to handle yourself, and which aspects you’d like to outsource. When it comes to self-publishing, the least expensive option is definitely to handle everything on your...