selfpublishing.today | self-publishing
136
archive,tag,tag-self-publishing,tag-136,tribe-no-js,tribe-bar-is-disabled,ajax_fade,page_not_loaded,,select-theme-ver-2.3,wpb-js-composer js-comp-ver-4.5.2,vc_responsive
ARE-YOU-READY-TO-START-YOUR-MARKETING-&-PR-STRATEGY?

Are You Ready To Start Your Marketing & PR Strategy?

I don’t have to tell you that marketing and Public Relations (AKA PR) can make or break your book launch (and long-term sales). If you’re not actively trying to connect with your target audience in meaningful ways, then it will be hard for you to grow your fan base. In a perfect world, your readers would come to you, but with so much other noise out there, you need to meet them at least half way to ensure they can find you.

READ MORE

0
0

Writing For Your Audience

Identifying your audience as a writer is often a challenging part of the job. While it may be tempting to overlook this detail and write your piece without an audience in mind, the tone of your writing can vastly differ depending on your reader. Understanding your target audience helps you to better gauge how to get your point effectively across while holding the attention of your reader. This will also aid you in sharing the information most imperative to move your piece forward in a timely and engaging matter.

READ MORE

0
0

How To Cope With A Bad Review

If you’re a writer, you’re going to have to get used to getting bad reviews. You could be a multi-national bestseller with awards cluttering every shelf of your home, and you’d still receive a bad review every now and again; in fact, you may receive more bad reviews the more successful you become. If you’ve received a bad review, or you’re struggling to imagine how you’re going to handle it when you do, here are some things to consider.READ MORE

0
0

How To Find The Right Printer For Your Book

Self-Publishing means making a lot of decisions and putting a lot of effort into your success. As a self-publishing author, you need to be constantly marketing, gauging your audience, and making yourself visible in the field. You don’t get to take a day off; you’re always writing, marketing or finding a way to take your next step. As you ship your book out to the editor, you should already be researching and considering who you’re going to trust to print your piece. Here are some tips to help you find the right printer.READ MORE

0
0
the-role-of-sensitivity-readers

Sidelining Stereotypes – The Role of Sensitivity Readers

Have you ever read something that pertains to an area you are familiar with, or a group that you are part of, and felt disappointed, frustrated or even offended by how off the mark the work was? Or worse, how it pandered to demeaning stereotypes. One’s initial reaction might be to wonder why the writer did not do their research better rather than seemingly base their conclusions on pervading or historical opinion. In fact, authors are often criticized for allowing stereotyping to seep into their work (based on enduring assumptions or their own frames of reference) and in the process misrepresenting different sectors of society.READ MORE

0
0
everyone-has-a-story

Everyone Has a Story. Why Not Share Yours?

Why do people write books and what makes you decide to write one?  

Firstly, the stereotypical image of someone having a “Eureka!” moment followed by hours of laborious typing that miraculously results in an overnight best-seller couldn’t be further from the truth.  Which is good news as it means that everybody is in with a chance.READ MORE

0
0
the rise of the authorpreneur

The Rise of the Authorpreneur

The Urban Dictionary defines an authorpreneur as being “an author who creates a written product, participates in creating their own brand, and actively promotes that brand through a variety of outlets.”

There has never been a better time to be an authorpreneur. Digitization has changed the publishing industry immensely. With change comes opportunity. Social media offers excellent platforms for promotion and self-promotion.  But more opportunity means greater competition so before embarking on this exciting authorpreneurial journey, hone your skills, learn to be savvy, and embrace social media. Experts are out there to help and guide you through the process if you need them. Take full advantage of that. It is likely to pay dividends.READ MORE

0
0
WHAT'S INVOLVED IN SECOND EDITION PRINT RUNS

Self-Publishing: What’s Involved in Second Edition Print Runs?

It’s nearing the time to update your book. Why would you have another edition instead of a reprint? That’s when you have information in your book that might be out of date. Or information that is no longer accurate as the last edition. Also you, in essence, still have a few copies of your last edition available and still selling, so your next edition would in essence be “competing” with the last edition until it’s sold out.READ MORE

0
0