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The-Benefits-of-Public-Speaking-for-Authorpreneurs

The Benefits of Public Speaking for Authorpreneurs

As an authorpreneur it is easy to get caught up in the digital web of social media and technology platforms.  They are, of course, great marketing tools and can bring about huge benefits. But remember that, no matter what your genre, the best marketing tool is yourself. And that means that you have to be prepared to speak publicly about yourself and your work.READ MORE

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Why-you-need-an-author-website

Why you need an author website

Publishing looks a lot different than it used to. Authors spent so much time fighting for a coveted spot on a well-known publisher’s roster, who would then do so much of the leg work for them promoting a book and getting the word out there. Self-publishing is more common than not now, and authors are taking control and power over their brand and how they want to be promoted.READ MORE

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you-have-decided-to-write

You Have Decided to Write. Now what?

Congratulations you have made the decision to write. Now you have to make it happen. Publishing a book can open up a wealth of opportunities. Bear in mind, however, that in the writing world being creative does not necessarily mean you will be successful.  A healthy dose of pragmatism, coupled with good planning and a willingness to seek and take professional advice will stand you in good stead.READ MORE

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everyone-has-a-story

Everyone Has a Story. Why Not Share Yours?

Why do people write books and what makes you decide to write one?  

Firstly, the stereotypical image of someone having a “Eureka!” moment followed by hours of laborious typing that miraculously results in an overnight best-seller couldn’t be further from the truth.  Which is good news as it means that everybody is in with a chance.READ MORE

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the rise of the authorpreneur

The Rise of the Authorpreneur

The Urban Dictionary defines an authorpreneur as being “an author who creates a written product, participates in creating their own brand, and actively promotes that brand through a variety of outlets.”

There has never been a better time to be an authorpreneur. Digitization has changed the publishing industry immensely. With change comes opportunity. Social media offers excellent platforms for promotion and self-promotion.  But more opportunity means greater competition so before embarking on this exciting authorpreneurial journey, hone your skills, learn to be savvy, and embrace social media. Experts are out there to help and guide you through the process if you need them. Take full advantage of that. It is likely to pay dividends.READ MORE

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